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5 Secrets to Writing the Perfect Cover Letter

Posted by admin on April 18, 2017

Have you ever been confidently applying for a new job only to get stuck when they ask for a cover letter? Though often optional, it’s important to really try and sell your skills to any potential employers. With so much competition in the job market, employers are likely to interview those who seem serious about the position. Unfortunately, a lot of good candidates aren’t considered simply because of their cover letter.

Ensuring you write a good cover letter is a great way of getting noticed. We’ve put together five secrets that can help you write the ultimate cover letter, helping you to make it to the interview stages.

1. Summarise

Your cover letter should be short and sweet- you don’t need to list every award you’ve ever won or your entire qualification list. However, what you should do is explain why you are perfect for the job. We’d suggest using bullet points to show any previous experience that relates directly to the job role you’re applying for. This will make it easy for the employer to read, helping you to stand out from the get go. It will also show the employer that you have researched the role and know what it takes to excel in the position.

2. Job Description

Whilst writing your cover letter, go back and re-read the initial job description. A mistake many candidates make it thinking the cover letter should be all about themselves, then assuming the employer will relate this to the company needs. This is not the case, and instead you should show understanding and experience to all the essential skills listed in the initial description. You’ll be showing the employer that you have researched and are dedicated and serious about the potential role.

3. Show Stability

Employers are likely to be more interested in candidates that show stability. Not many companies are going to want to hire people who aren’t willing to stick around for the long haul. Hiring someone can be very expensive, so employers will want to make the right decision and employ someone who will not only be perfect for the company, but will also want to work there into the future. Your cover letter should include the fact that you’re looking to find a job to settle into and progress in.

4. Personality

Remember that your personality should shine through in your cover letter. Employers will be looking to employ someone who seems interesting, and someone they will get on with. After all, you will be spending more time together then you will with your own family. Employers evaluate personality just as much as skill sets and experience. Check your spelling, but skip the formal language unless it’s reflective of the company.

5. Stay Professional

Your cover letter should always present yourself as a professional. All employers will be looking for confident and professional individuals that can make a positive impact on their company. Those who seem immature or disreputable on their cover letter will be seen as a risk by employers, and are likely to be immediately put in the ‘no’ pile. Though it’s important to show personality, ensure you remain professional at all times to avoid being instantly disqualified.

By following our five cover letter tips, you’re likely to be on your way to some job application replies and interviews. Standing out from every other applicant is ideal, meaning employers will be willing to learn more and bring you in for an interview. By selling yourself in the right way, you will be able to unlock some great career prospects and opportunities.

If you’re currently on the search for a new job, our vacancies page may be of use to you. For more information on any of our current vacancies or for more help on cover letter writing, visit our contact page or give us a call on 01322 305331.