Job Details

Marketing Executive Marketing Manager
South London
£40,000
April 9, 2019

Marketing Manager - Award Winning E-Learning Co- Brixton (40k + excellent perks)

  • Digital Marketing Manager
  • London (Brixton)
  • Multi Award winning E-learning co
  • Perm
  • £35k-£40k plus excellent perks 

 

Role Objective:

 

  • Reporting to the Marketing Director, the Marketing Manager will help develop the marketing strategy across all areas of the business, both B2C and B2B. 
  • Working in collaboration with Marketing Director and the Digital Marketing Manager, this role will support business development, brand awareness and growth in traffic and users for our student facing brands. 
  • A strong focus on results and tangible ROI initiatives is essential.
  • Key Responsibilities/ Functionalities: (list key tasks, responsibilities, deliverables etc.)

 

Main responsibilities:

 

  • Management of the Marketing Executive and Marketing Assistant (Placement Student)
  • Organise and develop the events strategy across their portfolio, which includes the established annual National Undergraduate Employability Awards (500 attendees) and newer RateMyApprenticeship Awards (currently 250 attendees).
  • Work closely with the Marketing Director and Digital Marketing Manager to create communication strategies for each brand
  • Manage the events strategy to reach young people on campus and in schools for RateMyPlacement and RateMyApprenticeship, organising 80+ events across the year
  • Manage the distribution strategy for our printed publications to schools and universities across the UK. By the end of the first year, success would mean 125,000 publications distributed
  • Build key partnerships with universities, schools and third parties to grow the marketing efforts annually across all products. Success would see an uplift in direct traffic to RateMyPlacement and RateMyApprenticeship
  • Deliver presentations and create inspiring collateral to support positioning of brands
  • Work closely with the Digital Marketing Manager and Marketing Director on email and social media campaigns
  • Support and add value to the wider business with marketing knowledge
  • Implement new, innovative and creative ways to reach our target audiences
  • Manage the events / offline marketing budget across their portfolio
  • Establish and implement new processes across the business to increase efficiencies
  • Ensure consistency across all logos and brand guidelines

 

Essential:

 

  • At least three years experience of managing and leading a small team
  • At least three years experience of running marketing campaigns, including events
  • Passion for helping all young people take the first steps in their career